Irma Parone, president of the Florida Speakers Association with over 2 decades of speaking and consulting experience, helps executives at multi-location operations fix what’s slowing their businesses down. She does this by transforming escalation culture into ownership culture— reclaiming executive time & driving bottom-line results. Her programs
Eliminate recurring time drains,
Reduce employee and customer turnover, and
Create a culture of confident decision-making that drives bottom-line results.
Irma delivers customizable speaking programs and panel discussions—designed to fit your event format and audience. Each program helps leaders and teams identify and fix the problems that slow down customer-facing service organizations. Below are her most requested programs:
Fix What’s Slowing Your Business Down
Organizations don’t slow down because people don’t care—they slow down because problems are misidentified, decisions are avoided, and leaders spend their days fixing issues their teams should own. This flagship program helps executives stop that cycle by using a clear 8-step framework to strengthen problem-solving and confident decision-making across the organization so problems get solved at the source, not at the top.
Whose Jersey Are They Wearing? Solving the “Divided Loyalty” Problem in Multi-Location Operations
In client-based operations, employees often feel more loyal to the client they see daily than to the company that pays them—leading to culture drift, turnover, and poaching. This session equips leaders with practical tools to build ownership and emotional connection at a distance, so your best people stay committed to your mission and deliver consistent, branded experiences across every location.
Stop Managing Time. Fix the Problems That Steal It
Time issues aren’t about calendars—they’re about recurring problems, unclear priorities, and decision bottlenecks. This session gives leaders the frameworks to stop firefighting, reduce interruptions, and focus on what actually drives performance.
Customer Retention That Fuels Growth
Sales may bring customers in, but retention determines how far you grow. This session helps leaders transform how teams handle critical service moments so renewal, trust, and customer loyalty naturally follow.
Business Is Easy. People are Hard
Systems run the business—but people determine how strong it performs. This session reveals how to create stable, accountable, loyal teams that deliver consistency and excellence across every site.